Your Guide to the New Zealand SME Landscape
In the world of technology research, New Zealand's small and medium-sized businesses are too often overlooked. We commissioned this independent research to change that.
Surveying over 300 NZ IT decision-makers, this report is local, relevant, and actionable. It cuts through the noise of global mega-trends to give you a clear view of the specific challenges, plans, and opportunities facing businesses just like yours, right here in New Zealand.
Exclusive Insights to Inform Your Strategy
This whitepaper goes beyond the surface to give you a genuine competitive edge. It's packed with benchmarks and data to help you make smarter, more confident technology decisions.
A preview of the exclusive data waiting for you:
The Partnership Paradox: Is your IT partnership truly delivering? Discover the alarming finding that nearly one in five small businesses with an external IT partner still abandoned their digital transformation efforts. This report helps you understand the difference between tactical support and strategic value.
The Risk of Decision Isolation: Feeling the pressure of making big calls alone? You’re not alone. Our research shows that in 74.6% of SMEs, major IT decisions are made by a single person. Understand the risks of this "decision isolation" and see what top-performing businesses do to mitigate them.
The "Digital Overstretching" Trap: Enthusiasm is high, but so is the risk of burnout. Learn why some ambitious SMEs are planning up to 16 separate IT projects and discover the framework for prioritising what will actually deliver results, not just exhaustion.
The 'Digital Transformation' Demystified: Overwhelmed by the buzzword? Over 60% of your peers feel the same, admitting they only know "a little bit" about the term. This report cuts through the jargon with clear definitions and actionable steps relevant to NZ SMEs.
This report is bursting with practical insights into the core challenges and investment plans shaping the future of NZ business. Get your free copy now to lead with data, not just instinct.
